Grayson Lafrenz

Grayson Lafrenz

CEO and Founder

Cadre AI

Grayson Lafrenz is Founder & CEO of Cadre AI, where he helps companies drive measurable financial and business impact through tailored AI strategies. A proven builder and operator, Grayson brings a rare combination of entrepreneurial grit and scaled-company experience – most notably as the founder of Power Digital, which he grew from a bootstrapped startup into a global tech-enabled marketing firm through two PE exits, seven acquisitions, and 600% EBITDA growth.

That track record of building and scaling high-performance organizations is the foundation he brings to Cadre AI. A two-time Entrepreneurs Organization CEO of the Year, five-time Inc. 5000 honoree, and San Diego Union-Tribune’s #1 Place to Work recipient, Grayson is recognized not just for growth, but for the kind of culture and team-building that sustains it. He is an active member of YPO and EO San Diego and serves on multiple boards, bringing that same leadership perspective to the companies and leaders he advises.